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David Goodman – Vice President of Sales and
Marketing
David is a graduate of
George Washington University with a B.S. in Marketing. Having graduated
in May 1988, David has been
involved in all areas of the business. You can say David grew up at
Windowizards, as a child he often worked side by side with his father
and he has spent most of his adult life in the family business. In
addition to his work at Windowizards David has used his entrepreneurial
vision to start multiple ventures. Over the past years has been the
driving force of change at Windowizards. He is personally responsible
for the systems and processes in place at Windowizards. He currently
oversees the IT department, development of technology, Marketing and
Sales Management.
Larry Succa – Vice President – Retail Operations
Larry is a 33-year veteran of the building material
industry and got his start at Windowizards. Working for Windowizards
directly out of high school, Larry began his career loading trucks and
has climbed the ranks to become the President. Larry oversees the
operations of nine Windowizards’ showrooms throughout five states,
including the main distribution center in Bristol, PA. Larry is
married, has three children and resides in Warminster, PA.
Rich Friedenberg – Vice President -Installation
Rich is a graduate of the Wharton Business School
at the University of Pennsylvania. After graduating in May 1991, Rich
entered the publishing industry, where he worked for Lapidary Journal in
Devon, PA. During his three years at LJ, Rich climbed the ranks as he
was promoted from sales assistant to holding many positions such as
Editor, Sales Manager, and Special Projects Coordinator. Rich joined
Windowizards in July 1994 and quickly increased the productivity of the
Installed Sales Department. Under his supervision, the Department
quintupled in size and has become the largest installer of windows and
doors in the tri-state area. Rich is married, has three children and
resides in Churchville.
Terry Shiffert – Chief Financial Officer
Terry is a graduate from Bloomsburg University with a B.S. in
accounting. Mr. Shiffert has been with Windowizards since 1994 following
a 15 year career in public accounting. Terry oversees all aspects of
financial and accounting functions for the company along with human
resources and risk management.
George Hillesland – Operations Manager
George is another home grown manager at Windowizards. He began his
career with the company after having graduated high school and Bucks
County Technical School. He brought with him a vast knowledge of
building, carpentry, and electrical familiarity which has allowed him to
develop many facets our organization. George is solely responsible for
the operation of our door manufacturing plant, and he oversees different
aspects of the company such as our Garage America and Door Magic
divisions. He also manages our purchasing and service departments.
George resides in Fairless Hills and has four children and six
grandchildren.
Stu Rosenthal – Sales Manager, Installed Sales
Stu joined the Windowizards family in 1991. For
over 15 years, Stu excelled as the company’s top outside salesman and
garnered many awards during that time. In June 2006, Stu was promoted
to Sales Manager and now oversees the production of over 20 outside
salespeople. Stu is directly responsible for product training, order
processing, and for ensuring that each Windowizards’ client receives the
utmost respect and product expertise from our salespeople during our
consultation and throughout the project. Stu has two children and
resides in Northeast Philadelphia.
Jack Petro – Sales Manager, Store Sales
Jack,
as is the case with several others on our team has seemingly grown up in
the Windowizards’ fold, His 22 year career at Windowizards began pushing
a broom and working in our custom assembly shops, and since then he has
been involved in all facets of the business from customer service to
sales. Throughout it all, with all the hard work and success,
recognition awards, and accolades, one thing remains constant, Jack’s
commitment and desire to meet and exceed our customer’s expectation each
and every time. Jack is married, has four children and resides in
Windowizards’ hometown of Bristol
Randy Overcash - Director of Dealer Operations
Randy has an impressive
twenty plus year history of experience and knowledge in the window and
home improvement industry, where he served as a salesman, National Sales
Manager, and then Vice President of Sales , for more than thirteen
years for a thirty plus million dollar replacement window and door
manufacturer. He also represented the largest U.S. window
manufacturer, for three years, in the early 1990’s. Prior to
entering the manufacturing segment of the industry, he spent four years
selling replacement windows and siding in the retail home improvement
business in North Carolina. Randy brings a strong and unique skill set;
particularly in the areas of supervision, support, sales training, team
building, management, and brand expansion. A native of North Carolina,
Overcash currently lives with his fiancé and son in Chalfont,
Pennsylvania.
Russ Dorrycott– Director of Sales
Russ is a 1982 graduate of Trenton State College with a B.S. in Business
Administration/Marketing. Russ joins our team with 25 years experience
in sales, sales management and business ownership in the office
equipment, advertising, manufacturing and home improvement industries.
His unique set of business experiences and customer satisfaction driven
philosophies suit him well in directing the Windowizards’ sales
efforts. Russ is married with three children and resides in Holland,
PA.
Brad Sorkin – Installation Manager
Brad is a graduate from Widener University.
Shortly after his May 1991 graduation, Brad became a salesman in the
wholesale furniture business. After several years, Brad made a
transition from that position to creating his own furniture delivery
company, which he ran for eight years prior to joining Windowizards.
His delivery experience and oversight of furniture installations made
his transition to Windowizards seamless. Brad oversees all
installations and is directly responsible for all facets of customer
satisfaction. He aims to provide Windowizards’ customers with quicker
installations and perfect results. Brad has been employed with
Windowizards for over two years. He is married, has two children and
resides in Huntingdon Valley.

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